I’m quite fond of the branding for Shiner’s Wild Hare Pale Ale. The copy was clearly written by advanced lagomorph experts. Lepus texianus hopus aleicus STYLE: Classic American Pale Ale ABV: 5.5% IBU: 32 A mature individual stands 9.5 inches tall and weighs 12.0001 ounces. Renowned for its assertive temperament and hoppy characteristics. It has a distinguished heritage, being the product of high alpha Bravo and U.S. Golding hops, as well as two-row barley malt with a blend of Munich and caramel malts. Note the Wild Hare’s handsome red pelt and distinctive neck band, which helps distinguish it from others out in the wild. The beer enthusiast is its only known predator. More info on their website here: http://www.shiner.com/beer/wild-hare
Schipper’s beer is a tiny brewery based in my neck of the woods. The brewer is a local photographer with a passion for food and beer. Schippers have delightful branding including this armed and dapper magician for Schipper’s Herr X Vienna Lager. A complex but elegant lager with subtle cherry and raisin aromas. 80’s music nerds will be interested to note that Herr X is the B-side of Ultravox’s Vienna. Illustrations by Paul Densem at Teaspoon Films and design by Gunroom. You can see more work by Gunroom and Paul Densem here and here. Find out more about Schipper’s Beer on their Facebook page. All images property of Schipper’s Beer.
A very lovely packaging design by South African design student Minette Wasserman for a very lovely white hot chocolate. See her other student work over on her Behance page here.
How sweet is this packaging and branding for apéritif Fox and Rabbit? I would buy this if I saw it at the store. I don’t care what the product tastes like. Designed by Australia based designer Ting Sia, you can see more of his work over at his website http://www.tingsia.com
Bunny Bar packaging and branding by design company Strohl, makes use of cute doodles and sweet typography to give these snacks an organic, handmade feel. Part of a more refined brand, this product was to appeal to a younger market. Each pet bunny is colour coded to represent each of the different flavours: Mimi Merry Mango Strawberry, Squeaky Cheeky Choco Cherry, DeeDee Dot Cherry Apricot and Rocco Choco Banana. The founder raised 18 pet rabbits as a child, hence the company name: 18 rabbits. I’d buy these.
I wanted to buy some non-white rice and this bag of Golden Rabbit red rice was calling my name. I am a sucker for food item with a picture of a rabbit on the packaging. Is it the same or cat lovers?