I’m quite fond of the branding for Shiner’s Wild Hare Pale Ale. The copy was clearly written by advanced lagomorph experts.
Lepus texianus hopus aleicus
STYLE: Classic American Pale Ale ABV: 5.5% IBU: 32
A mature individual stands 9.5 inches tall and weighs 12.0001 ounces. Renowned for its assertive temperament and hoppy characteristics. It has a distinguished heritage, being the product of high alpha Bravo and U.S. Golding hops, as well as two-row barley malt with a blend of Munich and caramel malts. Note the Wild Hare’s handsome red pelt and distinctive neck band, which helps distinguish it from others out in the wild. The beer enthusiast is its only known predator.
More info on their website here: www.shiner.com/beer/wild-hare